Sydney - Internet Marketing & Social Media Management Company |  | | - Newsletter July 2010 |
|  |  | |  |  | | Internet Marketing Business Solutions for Online Success |  |
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| Executive Summary |
In the past two months since the last newsletter was released the team at ICTIP have been working furiously to launch two new products. The first is an eBook titled Social Media for your Business Startup Guide valued at $27, and available as a gift to our readers and customers. The second product is the Social Media Secrets for your Business, Which is an eBook written by Logan Nathan, Founder and Director of ICTIP – Sydney’s Internet Marketing Solutions Company. While the Startup Guide provides business owners an Overview on Social Media and how to use it as a tool in their business, Social Media Secrets for your Business provides in-depth strategies and tactics that can be used for growing a business using Social Media. A detailed report has been provided in this newsletter.
To help businesses with their Social Media Marketing Initiatives, ICTIP has begun to create customised Facebook pages. As a first step, ICTIP created its own Facebook page which you can view at http://www.facebook.com/InternetMarketingSydney. Do you want to get your Facebook page customised, then feel free to contact us for an obligation FREE quote.
After months of planning and preparation, a new ecommerce website was launched in June 2010 for a Sydney based customer Aussiekidsathome. Aussiekidsathome is an online resource centre that helps to connect parents and babysitters or nannies in their local area. Aussiekidsathome also provides additional resources for both parents and carers. Read the article for full details.
In the months ahead ICTIP has plans to work on several exciting projects to build websites integrated with Social Media for their customers in Australia and overseas. |
| Chief Editor Rangika |
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Refer to http://www.tweetmyevents.com/logannathan for our upcoming Social Media Training Workshops Scheduled in Sydney, Melbourne & Brisbane
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"Social Media Secrets for your Business
– Introductory Workshop” |
| Limited Space Only - Book Online at www.socialmediaforbusiness.com.au |
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| Sequel to Twitter Secrets for your Business launched |
Following the success of the first eBook, Twitter Secrets for your Business , released in 2009, Logan Nathan’s brand new Social Media Secrets for your Business eBook was launched in June 2010.
Social Media Secrets for Your Business takes entrepreneurs and business owners by the hand and unravels the mysteries of what Social Media is all about, why businesses should embrace this opportunity and the different platforms that can be taken advantage of.
From planning a Social Media campaign, to understanding the major platforms – Facebook, Twitter, YouTube & LinkedIn, the eBook delves deeply into each platform, explaining exactly how each can be integrated into an organisation’s marketing strategy. The eBook also includes the precautions that should be taken to ensure that a business plays by the rules and avoid getting banned by Social Media platforms.
David Collins, Natural Balance, Sydney (www.NaturalBalanceSydney.com.au)
“The Social Media eBook is an essential guide for businesses who choose to utilise Social Media to promote their businesses. I have found this book to be extremely useful in helping me make the most of it. It is well structured and the content is easy to follow where even someone with limited knowledge can grasp with ease. Thank you Logan for this wonderful eBook has truly helped me improve my use of Social Media and I’m sure it will be of great use for anyone who purchases it."
Social Media Secrets for your Business is available for purchase from www.socialmediasecretsforyourbusiness.com
Besides the Social Media Secrets for your Business eBook, another report titled Social Media for your Business Startup Guide has also been produced to give readers a basic understanding of how Social media can be used in their business.
This report is valued at $27 and can be downloaded free by readers at
www. socialmediastartupguideforbusiness.com |
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| Social Media for Business Training Programs – Hands on Experience to Get You Started. |
While many large businesses have successfully used Social Media Marketing as a new tool to promote their businesses online, smaller businesses have been slow on the uptake. One of the reasons has been the lack of a comprehensive hands-on training program that takes businesses by the hand to show them exactly what is required to plan and execute a successful Social Media Marketing campaign.
To clear the confusion and answer the call from small & medium sized businesses, ICTIP, has after careful preparation launched the Social Media For Business Training Workshop. The interactive training covers everything that’s needed for business owners and entrepreneurs to get started with their Social Media marketing as soon as they leave the workshop.
The topics covered ranges from how to use Social Media to promote a business, the right way to get started, developing a strategic Social Media plan, how to select the right tools, measuring campaign success and more.
Here’s what our attendees have said about the workshop
David Ivins, David Ivins Accountants - Registered Tax Agents, Sydney, Australia.
“I attended one of Logan Nathan's Social Media seminars which I found very informative. I am grateful to Logan for his patience in explaining things in a way that was helpful. I had no prior experience in this medium but was in no way made to feel inadequate. My knowledge of the subject was greatly enhanced by the day.”
The workshops are being held at the major metropolitan areas in Sydney, Melbourne & Brisbane. Details of the workshops can be obtained from www.socialmediaforbusiness.com.au |
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| Aussiekidsathome – An Ecommerce Website in the Childcare Market |
After months of strategic planning and development & testing that involved an in depth study of the market, competition and customer needs, Aussiekidsathome was launched in June 2010.
Aussiekidsathome is a web-based service provider that connects parents to babysitters and nannies that eliminates the need for an agency that commonly serves as a middleman. While parents can easily find a carer in their suburb using this internet portal, carers are able to reach out to parents directly and save on the fees they would otherwise have to pay to an agency.
While designing the website, ICTIP took great care to create a strong brand identity through the use of graphics, fonts and colours that reflected the nature of the service being provided.
Parents have the ability to conduct a free search for babysitters in their local area on the home page. Likewise carers can search for jobs in the area of their choice.
By securely logging into the website, registered parents can contact babysitters or nannies directly and select a carer that meets their needs. Carers on the other hand can log in regularly and respond to parents looking for a babysitter or nanny, directly.
To provide additional value to users, the website provides links to additional services for the convenience of members. For instance the website is an excellent resource for finding children’s party venues, opportunities to buy and sell pre-loved children’s items and lists stores that sell items concerning children.
The website is Social Media integrated with visitors having easy access to the aussiekidsathome Facebook page and can also follow them on Twitter through links on the Home Page.
Aussiekidsathome demonstrates ICTIP’s ability to transform a business concept into a revenue generating ecommerce website with added Social Media functionality designed to extend the reach of the business without the need for mainstream advertising.
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| SPECIAL BONUS TO READERS |
Our vision for 2010 is to educate Australian business owners about internet marketing with a special emphasis on Social Media, and to help them grow their businesses online.
As a valued reader of this newsletter, you are entitled to a FREE 1 HOUR CONSULTATION ON INTERNET MARKETING with one of our sales consultants to discuss your specific needs.
Click here to book your free consultation
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Suite 321, Nexus Building, 4 Columbia Court, Baulkham Hills,
Sydney, NSW 2153, Australia
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Fax : +61 2 8860 9487
e-mail : sales@ictip.com.au |
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