Personalized Social Media Network fan pages that increase the image and confidence of your company

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ICTIPon

ICTIP will set up a consultation with your marketing team to understand your business, vision and mission. We will also need to understand your current marketing strategy to determine, how the social media strategy will fit in with your overall marketing plan.

Based on your brief, your organisation’s strengths and weaknesses will be examined with a view to determining how you can take advantage of the opportunities in the marketplace and counter the threats

A detailed Social Media Optimisation Strategy for your business will be generated 
The strategy will cover the various social media vehicles as follows and how these can be used to build meaningful and profitable relationships with prospects and customers

• Twitter as a medium for open dialog and generating viral traffic
• Facebook as a platform for dissemination of information and as a brand building tool
• LinkedIn as a networking platform to interact and build brand relevancy exclusively with Agents
• YouTube & Flickr as a visual medium for information sharing and also to drive traffic

In consultation with your marketing team, ICTIP will assist you in implementing your social media strategy as follows:

• Implementation of your blog
• Twitter implementation (Twitter account set-up, Professional background, Hands on training)
• Facebook implementation (Account set-up, Fan Page set-up and Training)
• LinkedIn implementation (Starting new LinkedIn groups for your business and inviting prospects & customers to join Adding posts and keeping your target audience informed.)
• Using YouTube & Flickr (Setting up accounts and posting video updates and short informative videos on an ongoing basis)

Measurement of the Social Media Strategy results will be done by

• Setting KPI’s and using online measuring tools to measure traffic & effectiveness of the social media campaign.
• Monitoring strategy and making changes if necessary in alignment with the KPIs.