• Targeted customers:  A search-engine friendly strategy (link to Flickr) that guarantees laser-targeted Australian traffic to your website
• Brand Positioning and Differentiation: Your brand will be uniquely positioned to reach the desired prospects and customers in the Australian market. Through our copywriting services we will create a consistent and uniform identity for brand familiarity and recognition.
• Enhanced customer engagement : Your site content will appeal to the customers buying instincts and will have tools and features for easy navigation resulting in a rewarding experience for visitors.
• A gateway for high quality communications and customer service: Customers will be able to engage and interact with your business through online tools, web communities and have access to timely and comprehensive information.
• Increased Efficiency through Lower Costs: An effective internet marketing strategy using automation tools will significantly lower customer engagement communications, thereby reducing costs and improving employee productivity.
•  Accommodating future needs: Your website and online marketing strategy will be future ready so that additional functionality and features can be accommodated as your business expands.

• Website theme & design concepts for a rewarding visitor experience
• Menus, Navigation, Site Map designed so customers can find exactly what they are looking for
• Site Graphics designed to stimulate the visitor and stop them from leaving the website
• The efficiency of current On-Line Ordering / Purchases and Re-conciliation systems
• The simplicity of Management Reports which are concise and actionable
• Key word analysis to uncover common search terms
• Search Engine Optimisation for front page ranking
• Shopping Cart integration for a hassle free online shopping experience
• Building trust with your Australian customers through effective Security and Administration
• Determining customer demographics through traffic monitoring
• Examining effectiveness of linking strategies for SEARCH ENGINE OPTIMISATION (SEO)
• Reviewing the website for optimum online marketing effectiveness

Once the review is completed, you will be able to pinpoint where the challenges are, and what steps you need to execute to get your website performing at its peak.

Experienced business consultants can uncover online opportunities for your business that may not be obvious. They can provide useful insights and recommend processes that can literally save costs and increase margins and propel your business growth.

All too often small business entrepreneurs get caught up in the day-to-day matters of managing the business and managing cash-flow with little attention to strategic direction. Business consultants can provide this key missing ingredient to ensure the ultimate success of promoting your business online. In today’s online battlefield a web presence and e-commerce platforms are absolutely essential. Sydney based, ICTIP specializes in offering e-Business Consulting in this critical area.

So, if your web site is demanding too much attention and providing little return then leave it to us, as we show you how to reap the benefits from this powerful tool.
You will discover:

• The exact steps to transform your website into a cost-efficient machine
• A simple technique for Procurement Optimisation
• How to add value to your website through excellent customer service
• How to avoid common web site mistakes that are disastrous for your business
• The real value of automation and how it can substantially improve your bottom line
• Secrets to delivering a superlative user-friendly online experience to customers

Here's is a feedback from one of our customers:

"ICTIP has recently completed a review of our business in relation to upgrading our web site, incorporating new design, domain registration & social media integration. All research carried out was very thorough resulting in my enlightening and education of the whole concept. ICTIP has very good grasp on all up to date social media and particularly integration of these mediums. Sharp and good looking web site design is their specialty. Definitely consideration for the progressive marketer." Brett Howard, Wine Maker, Hills View Vineyards